Apple’s new upgrade program will keep you addicted to iPhone

Apple is planning to make it easier than ever to stay addicted to the iPhone with the introduction of its new iPhone Upgrade Program that will allow fans to upgrade to a new device every single year. Cult of Mac reports: Phil Schiller announced the new program on stage at Apple’s keynote today, revealing that…

Tech More: The Telegraph China Apple Tech Tim Cook Speaks Out About Horrifying Documentary Showing Apple’s Working Conditions In China

Here is an example of a brand casualty that was repaired through an immediate planned programme of public relations action. Rhiannon Williams from The Telegraph has the story .. Tim Cook is “deeply offended” by the BBC’s allegations that Apple mistreats workers in its Chinese factories where the company’s iPhones and iPads are assembled. The BBC’s…